It is not supposed to be as follows:
A clearing deep inside a forest, somewhere near Luton, England. The place looked perfect for a quiet camping night, or as a place for romance, but right now it was not. Who were those twelve strangers? A group of rowdies, six strong, on one side of the place and a group of regular teenagers, also six strong on the other. Tension was in the air. None of the people moved very much, they kept their distance. Words were exchanged, strong statements, but no real threats, no gestures. Then suddenly… A knife… Thrown by one of the rowdies, aimed at one of the teenagers. A straight hit, directly into the shoulder. A cry. The teenager drops to his knees. And the rowdie already has another knife ready.
The situation looked hopeless for the teenagers, they for sure would run away now. But hold on, three of them step forward, guarding the others. They will for sure not stand a chance.
The next knife comes flying, aimed at one of the defenders. He pulls up his arms, cries, but not in pain, the knife is not there yet…
Silence falls on the clearing. What was that? The knife had just stopped in mid air and dropped to the ground a second later. A mishap? An illusion? Or pure luck?
Another one of the rowdies charges towards the teenagers. She looks twice the size than any of them. But wait, something is wrong again. How did she end up on the ground? Tossed through the air, as if she was hit by a rocket. And now. The teenager pushing his friend out of harms way. Look at his speed. Thats not normal either.
What’s going on there? Who are those people? Is this trickery? Or is it magic?
That is the blurb I received from a book offered for review. Can you come up with worse? Would you honestly read this book if you read that blurb?
It just goes to show that every little point in book publishing has to be carefully considered in order to make a book stand out for all the right reasons. A good book blurb can have a person reaching for their hard-earned cash. A bad book blurb can have you telling ALL your friends about this terrible book you heard about.
What do you need to see in book blurbs for you to pick up that book and buy it?